Big tech is 'terrified' of AI agents wiping out ad revenue, says Billions Network CEO
Tech giants and telcos are facing a major threat as AI agents replace human search and browsing, undermining display advertising, the main revenue model of today’s web. Because agents do not respond to visual ads and can keep users inside chatbots or automated workflows, the internet’s discovery and monetization logic may be reversed. Leaders at CoinDesk/Consensus echoed that big platforms are investing heavily because their business models are being disrupted. A key problem is accountability: more than 51% of online and onchain activity is now driven by unidentified automated bots. Billions Network says it is building cryptographic infrastructure for identity and agent verification, with adoption across thousands of developers and use cases at TikTok, HSBC, DeBank, and Indian government and railway systems.
