'Have a Go' Australian Traders Top Global Charts for Meme Coin Holdings: Kraken
Kraken’s analysis of Australian crypto wallets from August 2024 to August 2025 shows Australians are more diversified in digital assets compared to the global average. Ethereum accounts for about 33% of the average Australian wallet, nearly double the worldwide ratio. While over 36% of Australians own Bitcoin, their bitcoin holdings are lower in value (AU$17,409 average) versus the global average (AU$29,830). Instead, Australians show greater interest in Ethereum, Solana, and a wide selection of newer and meme-based tokens, such as WIF, PEPE, BONK, and FARTCOIN. This trend reflects both a professional trading presence and cultural factors, including a national inclination toward speculative and playful investment, often described as the “larrikin spirit.” Australians are also more willing to experiment with unconventional assets and participate in crypto communities. However, Kraken’s executives caution that user motivations are complex and cannot be fully interpreted from wallet data alone. Separate research shows Australians are second only to Americans in buying meme coins before investing in major tokens like Bitcoin or Ethereum.
