Bitget Wallet Launches Crypto-Linked Mastercard in Partnership with Immersve
Bitget Wallet is launching a payment card in collaboration with Mastercard and Immersve, allowing users to spend cryptocurrency at over 150 million merchants globally. The Bitget Wallet Card, available through the app, has no fees and supports real-time funding via on-chain swaps and deposits, with purchases settled through crypto-to-fiat conversions. Initial rollout will occur in the UK and EU, followed by Latin America, Australia, and New Zealand. The card leverages Mastercard’s Digital First tools for quick application and smartphone wallet integration. Immersve provides backend infrastructure for transaction processing and compliance. Demand for crypto payments is rising, particularly among Millennials and Gen Z, with 40% of surveyed users having used crypto for payments. North America, especially the U.S., is currently excluded from the launch due to regulatory uncertainties. Bitget Wallet is exploring potential entry into the U.S. market. Mastercard emphasizes security through KYC and AML compliance for transactions. Crypto-linked cards are increasingly popular for online purchases, with a significant portion of transactions being low-value.
