Morning Minute: PwC Says Crypto Adoption Has Passed The Point of No Return

Summary

PwC reports that institutional adoption of cryptocurrency has reached an irreversible threshold, meaning large financial firms have integrated crypto into their operations to a degree that cannot easily be undone, regardless of future political shifts or regulatory uncertainty. Institutions are now building long-term infrastructure—such as custody, trading, settlement, tokenization, and onchain finance—integrating crypto deeply into core business functions rather than merely experimenting. PwC’s analysis carries significant weight, as the firm did not issue similar reports during earlier crypto cycles, signaling a major change in industry attitudes. The report addresses concerns that a shift in U.S. politics, especially under a potential change in administration in 2026 or 2028, could reverse crypto adoption. However, PwC concludes that the scale of institutional investment makes a full retreat infeasible, setting up the crypto industry for sustained, long-term growth with attention from major traditional finance players.