Accenture Is Tracking Whether Employees Use AI—And Promotions Are on the Line
Accenture now tracks senior staff’s weekly logins to its AI tools, making regular AI usage a requirement for career advancement. Leadership roles will require demonstrated adoption of internal AI platforms, such as the AI Refinery. This move turns AI tool usage into a formal performance metric, as Accenture aims to model digital transformation for clients. Employees unable to adapt to new AI technologies face job loss, with reskilling not always considered viable. Accenture has invested heavily in AI training—reaching 550,000 employees and partnering with major AI firms—and restructured its business around AI-driven services. This internal push coincides with industry predictions of widespread white-collar automation and rising worker anxiety. Recent surveys show growing AI adoption but falling confidence, especially among older workers, who are the main targets of Accenture’s monitoring policies. While there is little concrete evidence yet of large-scale job displacement, pressure on employees to show AI competency is already significant.
