Adidas Reveals In-Game Apparel Drop for 'Xociety' Shooter on Sui
Summary
Adidas and Xociety are collaborating to release limited edition NFT mystery boxes containing Adidas-themed virtual clothing for the Sui-based game Xociety. Launching on May 16, 2,600 boxes will be available at $129 each, featuring digital clothing with rarity levels from "Uncommon" to "First." These boxes include authenticity certificates and XCS tokens, representing shares in Xociety. The NFTs can be traded on marketplaces post-launch. Sales occur on the Sui NFT platform Tradeport until May 23. Adidas entered the NFT space in 2021 and continues its blockchain ventures, unlike Nike, which closed its RTFKT subsidiary in 2024.
