Apple Unveils Upgraded Siri as Tech Giant's Big AI Push Finally Arrives
Apple unveiled Siri AI, a rebuilt voice assistant that can converse, understand personal context, read on-screen content, analyze images, and complete more complex tasks across devices. The update is Apple’s biggest Siri overhaul since 2011 and comes after delays and criticism tied to Apple Intelligence. Siri AI is the centerpiece of Apple Intelligence and uses a new architecture combining on-device models with Private Cloud Compute for heavier requests. It can draft emails, edit photos, create reminders, search messages and files, and act across apps. Apple also introduced a Siri app with synced conversation history across devices. The broader Apple Intelligence expansion adds AI features to Safari, Passwords, Photos, Image Playground, Messages, Mail, Calendar, Home, Shortcuts, and visual search tools on iPhone, iPad, Mac, and Vision Pro. Developers can begin testing it now, with a beta launch later this year in English. Availability will be limited at first in the EU and unavailable in China.
