Meme Coins Are Fueling a Global Wave of New Crypto Investors: Gemini
Crypto markets are transforming, with meme coins driving mass adoption and serving as entry points for investors. Over 94% of meme coin owners also hold traditional cryptocurrencies, and 31% of U.S. investors purchased meme coins before Bitcoin or Ethereum. Meme coins are viewed as gateways into crypto, with 30% in Australia and 28% in the U.K. following similar trends. The top meme coins represent over $74 billion of the $3.5 trillion crypto market. Investors are increasingly seeing crypto as an inflation hedge, rising from 32% to 39% in the U.S. Singapore leads in global ownership at 28%, while Europe grows due to regulatory clarity. Spot crypto exchange-traded funds have improved institutional access, with 39% of U.S. crypto owners investing through these vehicles. Bitcoin remains sensitive to liquidity cycles but shows improvements in liquidity and volatility. Crypto ETFs signal a potential for a more stable role in investor portfolios.
